With the introduction of YouTube, the follow up of major Broadcasters and special Online sites for TV and Video content - streaming video is today the largest user of the Internet capacity worldwide. Peer to peer was earlier the largest consumer of bandwidth on Internet. It is expected that OTT will represent more than 60 % of total Internet traffic within 4 years and that the traffic will quadruple during the same period.
The trend in the US is now to offer the content in HD on Internet OTT (Over The Top) available to everyone with an Internet connection.
A number of new devices can handle OTT content to the big screen; Digital TV sets from all major manufacturers build in Internet access, Game consoles; PS 3, XBOX and Nintendo, Blue ray players and also dedicated boxes. This development will further strengthen the use of OTT.
Today the PC and Mac environment represents the biggest share of OTT consumption. However also mobile devices like I-phone or other smart phones together with I-Pad and similar devices now also consume OTT content. The development with HD on the Internet can offer new opportunities.
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